|
Have a
Closer Look at LEN FA Medical Supplies
Len Fa Medical is the
organisation/ company that produce, supplies the Traditional Chinese
Medicine. Now let have a clear introduce of Len Fa Medical supplier.
- History of the Company
- Society
- Objective
- Mission Statement
- Industry Analysis
- The Best
History of the Company
Top
Len Fa Medical Supplies Sdn Bhd, it was established in 1967 as a Traditional
Chinese Medicine (TCM) trading house. After a few years of business
success, Len Fa started to venture into manufacturing of TCM. Initially,
for its own sales fore, but later to other trading houses as well. Today,
LEN FA is not only the oldest local TCM manufacturer in Malaysia, but
also one of the largest OEM manufacturers of TCM products in this country.
Although the company has already manufactured not less than 100 of TCM
products and supplies to over more than 1000 retailers of Chinese medicine,
the company would like to expand further into manufacturing more TCM
products that none of the existing local manufacturers are producing
such as Medicated Plaster for arthritis. In addition, the company would
like to bring in several new TCM products from China such as herbal
wines to distribute in Malaysia.
Last few years the company had been recorded in the Malaysia's Guinness
Book of Record for being the 1st Traditional Chinese Medicine manufacture
that produce Essence of Ostrich. Recently, the company has developed
several new products to be introduced to the market such as Herbal Tongkat
Ali and Herbal Aloe Vera. Time and time again the company has proven
that it has the ability to adapt to the customer demand and came out
with innovative products that meet the changes of time and market demand.
Technology advancement is also effecting the methodology of TCM products
are sold in the market. In order to be in the fore-front of development
in the TCM industry, LEN FA has rolled out with it's own web site to
serve as information and contact point for those who would like to embrace
in the advancement of technology.
Society
Top
Len Fa Medical Suppliers' director Mr. Wee Ah Yoong who is currently
the Chairmen of Persatuan Pengeluar Ubat Tradisional China Malaysia
(Malaysia Traditional Chinese Medicine Producer Society) as well.
Objective
Top
The organisation/ company has set the following long-term and short-term
objective to be achieved over the next five years:
Long-term Objectives:
- To be listed in the second board by 2008.
- To be leading TCM health related products manufacturer in Malaysia.
- To Expand on its export market and make a stronger presence in the
rest of Asia countries.
Short-term Objective:
- To build and operate a new plant in a move to meet current market
demands and future new opportunities.
- To maintain "CamBeryn" brand name and have better distribution
structure.
- To expand into other healthcare and pharmaceutical products.
Mission Statement
Top
Ever since Len Fa Medical Supplies Sdn Bhd was established, the organisation/
company has set it sight to be the largest manufacturer and supplier
of TCM products in Malaysia, while this may be a huge task to other
companies, Len Fa should not has any problem achieving its mission.
From its humble beginning as a TCM distributor, the organisation/ company
has form excellent connection with almost all the Chinese Medicine retailers
and suppliers in Malaysia. Currently, not only that the organisation/
company is distributing its product to more than half the Chinese medicine
retailers in Malaysia, but also the largest OEM for almost all the Herbal
Essence Resellers.
In addition, the organisation/ company has also been exporting to the
Taiwan, Hong Kong, and Singapore. The most interesting point is that
the organisation/ company has been growing up and having a large Industry
at Sungai Buloh Industrial Park soon.
Industry Analysis
Top
As the old said "Only though good health, can gratification can
be obtained from great wealth". People are always giving a lot
of the reason to avoid the physical exercise, such as no time for it,
no sport center around the housing area, too tire after work. therefore
people are trying to make themselves become more healthy by getting
more rely on Western drug or herbs as they are easier to be prepared
and consumed compared to their Traditional Chinese Medicine. In fact,
physical exercise is always better/ healthy then rely on the drug.
While Western Pharmaceutical Drugs are popular, people are tired of
their side effects, which brings about the resurgence of Traditional
Chinese Medicine that evolves and improves over the centuries. Nowadays,
the Chinese Medicine is available in the term of liquid form, pills
or tablet, water-soluble granules, herbal liniment, syrup, and medicated
plasters.
Beside the side effects, convenient and availability are very important
to customers. Western drugs companies have spent large amount of money
to bring their products as convenient as possible to their customers
such as setting up pharmacy in every shopping-mall, offering the products
at supermarket and opening pharmacy store around the housing areas.
Some of them went a step further by offering their products via the
Internet. Len Fa also intend to bring the TCM to every individual home
by offering its products via through the World Wide Web.
All the TCM products that are sold through the World Wide Web should
be sold cheaper than the other retailers as the TCM products can be
offered lower and at a discount as compare to the stores operators who
are burden with various operating costs. While the marketing channels
of this industry is changing from the manufacturer to the final consumers,
the basic need and the demand for better health is always in existence
and growing as the population of this country is aging at a longer life
span.
The Best in Company
Top
We believe every companies also have their best, for us we practice
3B; - Best Service, Best Quality and the Best timing.
Best Service.
We having the best service to our client, especially after sales service.
We respect to our client opinion, we do our best to our client. Therefore
we care about you, we threat you to be the first.
Best Quality
We also believe that only good quality product can keep the customer
forever. We are not running 1 time business.
Best timing
Best timing will cause the market value for each of the product, therefore
we will try our best to get all our product on timing.
In our company we provide the best products, especially the BIRD"S
NEST and the ESSENCE OF OSTRICH.
Top
Suggested use in IE4.0 or above with
800 x 600 pixels
Copyright © 2002 LENFA.COM.MY LIMITED
Contact with LEN FA MEDICAL SUPPLIES (M) SDN
BHD (179249 - P)
|
